THE GUN X LONDON
There has been a pub on The Gun site, in Spitalfields since 1731. Its history spans back to when it used to water and feed the factory workers of Artillery Rd.
East London Pub Company acquired the newly regenerated site and wanted to pay homage to the rich history of the area. There was no shying away from it, we embraced the dark connotations of 'The Gun', it's honest, handcrafted materials and East London edge. Good times with a sinister side.
Cardigan worked in collaboration with S+CO to produce brand marques, signage, print collateral, menu packs and photography. We even picked up some shot guns in the name of art...